An Internet Marketing Program to Guide Design, Development, Optimization, and Expansion...
Streamlining the Basic e-Business Building Processes!
All successful businesses go through a lifecycle... they're conceived at first, then they go through a period of
sustained growth, they hit a peak, and then there's a certain process of decay.
The time aspect of it is vital... there's a total lifespan, which is different from one business to another, but
each individual component of the cycle will usually also be unique.
Internet businesses are certainly subject to this lifecycle...
They're conceived at the design stage...
They're developed, improved, and expanded during a crucial period of growth, and...
They reach a period of optimized stability as they hit a peak before the inevitable process of decay starts.
It's at this point that an internet marketing program that guides your
efforts through these phases of development becomes vitally important...
At the conception stage, design must be reliable... the most important market and competitive factors must
certainly be considered.
Then as your internet business grows, it's important that the processes you put in place let you operate it
effectively, and that you recognize (and take advantage of) the opportunities in the market which will let you
achieve new and higher levels of success.
Such a program should help you maximize the lifespan of your business, as well as optimize performance at each
component of the cycle.
Managing the Life of Your e-Business with the Right Resource.
At each component of your internet business's lifecycle, the activities that must be undertaken and the
decisions that you'll be faced with will be uniquely different...
During design, you'll need to perform all the research and exploratory analysis required to understand the
market from a profitability and marketability standpoint, but you'll also need to decide on the general strategy
with which to promote your business...
On the internet, and even beyond it!
This is a crucial stage in development because whatever intelligence you can gather from the market will help
you down the road at future moments of your e-business's life.
As you grow you'll probably reach new success milestones on a regular basis because your plan... the e-business
you've managed to conceive will work if set up right!
But, this certainly won't last forever... every business peaks at some point.
You must strive to make this process last for as much as it can... before it peaks!
And when it does, you'll notice a period of uncomfortable stability... a certain stagnation where there's still
not an apparent downturn in business, but no improvement in performance either.
Then it's time to revamp your internet business, its processes, and your strategy to bank upon new market
opportunities that trigger the start of a whole new lifecycle, before the previous cycle's downturn occurs or
becomes a noticeable situation.
This is what building a safe, secure, sustainable, and highly robust
e-business is all about.
Delivering Development and Effective Execution According to a Proven Methodology in the IMC's Business Building
A winning marketing strategy is vital for any business to thrive on the internet... however, it's not by just
conceiving it that success is guaranteed.
The effective execution of it is also necessary...
And, it's only a flawless execution of strategy that grants an internet business the power and flexibility to
maximize performance during each stage of its lifecycle with processes that truly work.
To that end, the Internet Marketing Center created their popular internet marketing program BeBiz to satisfy in the market the need for an e-business execution resource that helps
entrepreneurs create the processes vital in the marketing and operations, and carry them out successfully.
It's designed to streamline the processes of research, web design, monetization, and promotion by helping you
avoid the most common traps, mistakes, and pitfalls, while at the same time guiding you in a successful alignment
of strategy and execution!